Mailing Lists

Mortgage Leads

Mortage Lead Generation

It’s interesting to note that some 78%+ of mortgage borrowers utilize the Internet to inquire about residential mortgage lending programs, rates and quotes. Wall Street Media and its close affiliates host exclusive Websites to attract live, real-time, Internet Leads. The borrowers coming in to our Websites are not incentivized to apply and our leads are true, fresh and local!

We sell these exclusively generated leads on either an exclusive or non-exclusive basis to mortgage bankers and brokers throughout the U.S. Here’s the oft-asked question: Are Internet leads worth the effort and investment? The answer is a resounding, “yes!”

What Are the Anticipated Closure Rates for Real-Time Internet Leads?
Recent findings indicate that the closure rates on Internet leads vary from about 4% to 11%+ depending on the mortgage experience and telephonic sales skills of the Mortgage Broker presenting to the clients. Skilled Originators have exceeded 15% closure rates on Internet leads…particularly EXCLUSIVE leads.

Let’s take an example: Assume that a broker closed only 6% of his or her purchased leads. Let’s further assume this broker purchased 72 leads monthly X $24 average price per lead.  S/he would be paying $1,728. Then, let’s apply the expected revenue to determine the ROI’s. Of the 72 leads, assume 6% closed or 4.3 loans. Let’s further round this down to only 4 leads closed of the 72 purchased (effectively a 5.5% closure rate). Let’s further assume average commissions per loan of only $2,700 per loan. 4 X $2,700 = $10,800 in gross commissions less the $1,728 in cost or $9,072 in gross profit. The Return on Invested Dollar (ROI) is 525% ($9,072 / $1,728). If one is skilled on the phone and a solid closer, the ROI’s can exceed 1,000%...or more than a ten times return on invested capital!

What Makes a Quality Internet Mortgage Lead?
A well-priced mortgage lead that CLOSES! Our lead pricing is simple. Your company sets specific parameters on how many leads you wish to receive each day. We work with you to set specific “filtering criteria” based upon your specific needs…geography in which you desire the leads, loan amounts, creditworthiness, purchase, refinance, loan-to-value (“LTV”), conventional / jumbo / governmental / HELOC / second mortgages, etc.
We endeavor to meet your exact requirements with respect to the leads we send you. We have an excellent return or replacement policy should we ship you duplicates, applications by minors, wrong phone numbers or faulty applications. We ensure that you receive only what you pay for. Our replacement policy eliminates these variables and guarantees the highest profitability for your company.

Depending upon the number of leads purchased per day (and filtering criteria), and whether the leads are exclusive or semi-exclusive, our lead pricing starts in the low $20 range. 

Key Benefits of Wall Street Media Internet Leads Programs

  • No sign-up fees and no long-term contracts
  • Exclusive lead filters that you select
  • Affordable, pay-as-you-go pricing
  • No spamming, pop-ups, or incentivized leads
  • Real-time delivery of accurate, detailed lead information
  • Custom lead preferences & geo-targeting help you find your ideal prospects
  • Easy online account management—with a personal account rep standing by

Live Lead Transfers
Wall Street Media also hosts an in-house Telemarketing Call Center with 50+ seats going to 100 seats, where we generate “live lead transfers!” Please review the details of this exciting program on another page of our Website.

Telemarketing Lead Lists
We also offer telemarketing lists specifically targeted to produce qualified financial leads or just about any category or criteria combination you could possibly imagine to produce only the most targeted and qualified leads available!

The Wall Street Media Team is expert at assisting you with a custom-tailored Live Lead Transfer Program. Call us today, toll-free, at 1-888-833-5478! We’ll offer you a free, no-obligation quote on our services. We welcome your call!


Wall Street Media, Inc.     
Wall Street List Division
244 Fifth Avenue Suite P 206
New York, NY 10001-7604
All rights reserved © 2008
Toll Free 1-888-833-5478
Fax 212-710-4326
US & International
please dial 212-710-4326

WSL Media Group - Mailing Lists | Mortgage Leads